I love Gucci and Frank Miller is a legend. Still, they make for a pairing few would expect. It seems that Frank Miller has lent his hyper extended “Sin City” Film Noir style to Gucci for an ad campaign positioning a new fragrance called “Gucci Guilty.” I assume a mini feature will be shown during this year’s VMAs on September 12, 2010. It is hard to tell because Gucci has been a bit unclear on the whole thing.
The campaign is actually directed by Frank Miller and stars Chris Evans and Evan Rachel Wood. I just happen to discover this trailer and was like WTF? I hope these two icons in their respective fields do not create something that is ill fitted and LAME. Can’t really tell right now because this “trailer” is NOT much to go on. Still, go ahead and check it out…
Trailer
Behind the Scenes with Frank Miller